The financial and music industries came together for a night of music to benefit those serving in the military during an event last week.
The third annual Wall Street Rocks: Battle of the Bands finale benefit concert, which was held December 2 in New York’s Irving Plaza, had financial bands Riffhanger and Big Dog Party battle on stage for the bragging rights of best Wall Street band of the year.
While Riffhanger, which include financial professionals Gus Garces and John Watson as band members, ultimately took home the coveted top spot, over 800 attendees turned up to see both bands rock out. A portion of the proceeds from the event will go toward charities that support U.S. veterans and military.
William Morrissey, the president of merchant cash advance firm Merchant Solutions Group, told eVestment that while he is not a fan of rock music, he "came out to support a great cause."
"My father was a veteran, I work in the financial industry, so this event just makes sense," he added.
Attracting a much larger crowd than last year, Wall Street Rocks co-founder Leslie Kirby explained to eVestment that the organization plans to expand even more.
“We’re still a new organization, but we plan to become a go-to [financial] industry event," Kirby said.
It sure looks well on its way to becoming one.
Legendary rock band Sugar Ray made a special performance toward the end of the night for an hour-long set.
While the proceeds will not be disclosed until the end of the year, Wall Street Rocks has raised more than a total of $350,000 in its earlier events.