Advantage Viewership Report – June 2019

About the Report

Understanding the firms, their products, and strategy universes of greatest and rising interest within the global institutional community is a unique advantage for asset managers, and an intriguing view into regional peer preferences for investors and consultants. The goal of this report is to provide all parties clarity on evolving themes and preferences as they emerge each month.

Impact investing strategy tops all Japan-based investor and consultant lists.

Baillie Gifford & Co was the most viewed firm by clients in Japan and its Positive Change strategy was the most viewed product, while also attracting the most rising interest. The Positive Change strategy helped propel the Global All Cap Growth Equity universe to the top of the most viewed universes and rising universes lists as well.

Report Highlights:

  • Interest in alternatives rises in Europe ex-UK.
  • Dimensional Fund Advisors LP and FMR Corp. replace SSGA and Lazard in the global top 10 most viewed firms list.
  • Asia ex-Japan and Africa/Middle East concentrate on US and global equities.

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